Onslaught Gets Personal

Hello all,

This week I am going to get off topic a little because sometimes you just need to stop and take a look around.

I just finished a re-write of my hit marketing workbook Survival of the Fittest, and I am working on another project that is real time consuming also.

Add to that daily marketing tasks for clients and myself (yep, I still run my window cleaning company). So I need to market Onslaught and window cleaning, help people with projects, read and keep up to date, research... that was just today!

Then there is this blog and forums I participate on.... where is me time? Where is family time?

Why do you want to make more money? These days it's to pay bills, what a passion killer. What are your personal goals right now? Name 3 out load. How did you feel calling out your goals? Did it get the fire burning or was it like calling for the cat?

So many of us drown in the daily minutia. Hopes and dreams become "not another Monday". The smiles fall from our face, but most importantly the flame inside is dim.

I sit and think about results all day- Mailing results, flier results, website results. What about Paul results? How is Paul right now? I'll tell you how I feel, I feel like I live in a vacuum. I feel every time something gets me stoked, something else sucks it right out of me.

So when I sat here working on my vast array of projects, I had a revelation. I am going to focus on the people I work with as well as help them grow their business. I will not only focus on excellent marketing tactics and strategies, I will focus on people and their personal goals.

Sometimes our business needs to take the back seat so we can see where we are heading. I am tired of working for empty promises and flat-lined dreams.

So as I see this mountain of work all around me. As the phone never stops ringing. As the emails keep coming, for once in a long time I feel excitement. Like being 12 years old and going to Disney Land. When is the last time you felt that type of excitement, pure and clean.

Be sure to write a down list of your personal goals, in fact take time to do it right now. If you do not mind I would like to share some of mine.

• Take my family to Rome for a week
  
• Build a complex on my land for homeless/mistreated pets and find them homes
• Buy a Mercedes sports car (I am still debating which one :)
• Get to my final rank in my mixed martial arts school (about 3 years of hard work)
• A cruise for me and my wife
• Get buff ( I want muscles!.. my wife does too lol)
• Participate in a marketing seminar, live on stage

These are not just passing thoughts anymore because I wrote them down and I told you. These are goals that I will be working hard for. So when I am burning the midnight oil and I am fried, I will look at my list and know that because of what I am doing right now, Rome is just around the corner.

My focus now is finding ways to create more "me time". I will cut down on all this stuff I do because it is literally never ending. Everything I am involved in is a living changing thing. Everything is hands on and needs to be handled daily... that is coming to an end soon.

My real business goal is to create enough income to outsource as much as possible. Put others in charge of tasks (especially low profit areas). I am 40 now and I will wake up tomorrow and be 60. I don't think I will be satisfied looking back at a million hours sitting behind a keyboard while 20 years has gone by.

If you really want to step up, leave a comment with your personal goals for us to see. Start empowering yourself right now.

Have a great weekend


Paul